With 70 years of design excellence, Laura Ashley is one of the world's best-loved home and lifestyle brands. Its journey can be traced back to 1953 when Laura and Bernard Ashley began hand-printing fabric at their kitchen table in their tiny flat in Pimlico after being inspired by a Women's Institute exhibition at the V&A museum.

Founded on a rich design heritage and on traditional values of quality and originality, the Laura Ashley brand has been nurtured to become synonymous with beauty and design. Our style is constantly evolving to remain distinctive and inspirational, evoking the alluring beauty of the British countryside and a timeless mood of peace and serenity. Discover the story of how Laura Ashley came to be...